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Our latest reprice of Protective%%®%% Classic Choice term

February 1, 2024

We're excited to announce we've lowered our Protective® Classic Choice term prices once again.

We believe products should be easy to understand and easier to recommend. That's why we continue to improve our term product to maximize its value for clients everywhere.

Transition Rules:

  • For paper business: applications must be signed and received on or before February 15, 2024.
    • Paper applications are not permitted for Protective Classic Choice Term in New York.
  • For electronic ticket business: applications must be signed and received on or before February 29, 2024.
  • Any application in Underwriting on February 1, 2024, may choose the version of the product (old or new) but will retain the rates they are initially quoted unless otherwise requested up until the case has been approved.
  • This reprice includes Protective Classic Choice term products sold in New York.

Reach out to your representative today to see how we're helping clients achieve the protection they deserve.

We’re here for you

Everyone deserves peace of mind when it comes to safeguarding what’s most important. We’re ready to help you deliver the protection and security your clients deserve. Reach out to us anytime for questions and support, and we’ll get in touch with you as soon as possible.
Protective Classic Choice (TL-21) is a term life insurance policy issued by PLICO in all states except New York where it is issued by PLAIC (TL-21-NY). Policy form numbers, product features, and availability may vary by state. Benefits adjusted for misstatement of age and sex. All payments and guarantees are subject to the claims-paying ability of the issuing company.