Universal life insurance offers flexible lifetime protection and more

It’s the lifetime protection and flexibility of universal life insurance that attracts many clients to this type of coverage. Our universal life products offer all this, plus predictable features and extras to help you deeply serve clients and protect their goals.

Get started

Why offer universal life insurance?

Your clients who want permanent protection with flexible options will enjoy these benefits:

Coverage that lasts a lifetime

Lifetime death benefit coverage can protect clients’ loved ones for the long term.

Predictable premiums and features

Clients know what to expect from their policy’s premiums, benefits and coverage lengths.

Cash value potential

Some policies offer cash value that grows tax deferred, which clients can access for future expenses.

Extras for additional flexibility

Optional and built-in features give clients more choices to protect their goals now and down the road.

Compare different types of universal life insurance

Get a quick overview of two types of universal life insurance and considerations for each one.

Traditional universal life insurance

Can come with a variety of options but typically offers cash value, flexible premium payments and lifetime coverage

Key highlights

Lifetime death benefit coverage
Flexible premiums
Minimum guaranteed interest rate
Cash value growth potential and access

Considerations

May be more expensive than term life insurance
Can be more complex as options and features are introduced
Interest rates may not be as high as with other types of cash value life insurance

Variable universal life insurance

Premium payments can be allocated among different investment options to offer the potential for even greater cash value accumulation

Key highlights

Lifetime death benefit coverage
Flexible premiums
Cash value growth potential and access
Cash value is invested without the limit of a cap

Considerations

Investment expenses apply
Policy has downside risk if investment options lose value
Clients may have to pay higher premiums to keep their policy in force

A financial professional presenting the benefits of indexed universal life insurance to a husband and wife

Consider universal life insurance for a client with:

Long-term protection goals
Death benefit coverage needs
A desire for flexible premiums
A desire to access extras like chronic illness coverage or cash value growth potential